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PROVE OUR INNOVATION VALUE WITH THE CHOICES OF GLOBAL USERS
Through world-renowned crowdfunding platforms such as Kickstarter and Indiegogo, we have successfully launched a number of original products. This has not only enabled product preheating and sales but also built a co-creation relationship with users worldwide. Crowdfunding is not just a starting point, but also an important step for the brand to go global.
SUCCESS IS NOT ACCIDENTAL, THERE ARE RULES TO FOLLOW BEHIND IT
We have summarized the "Four Attributes Strategy," which is the core of the continuous success of our crowdfunding projects. Innovation: Differentiated functions and structural designs to arouse users' interest and desire to share. Perceptibility: Clear naming and intuitive selling points, making it "easy for users to understand at a glance." Rigorous Demand: Clearly solving practical scenario problems, such as outdoor power supply and portability. Fan Effect: Long-term community operation to form a base of initial supporters and achieve fission communication.

When a product possesses innovation, perceptibility, rigorous demand, and fan effect, choosing crowdfunding is to establish a deeper connection with consumers and make them a part of the product. We believe that Yixiang’s products have sufficient appeal and market demand, and our team is experienced enough to ensure product quality and continuous innovation.